May 30, 2007

Leidermann, Cody Named Directors in UAMS Office of Communications and Marketing

LITTLE ROCK – Pam Leidermann has been named director of marketing and Ramanda Cody has been named director of administration for the Office of Communications and Marketing at the University of Arkansas for Medical Sciences (UAMS).


 


Leidermann, who joined UAMS in 2003 as director of communications for the UAMS College of Medicine, has nearly 30 years experience in marketing and advertising. Since 2006, she has served as a co-manager of the full-service media production Creative Services division of the Office of Communications and Marketing. The McGehee native also helped organize the kickoff of UAMS’ $325 million comprehensive fund-raising campaign.


 


In her new role, she will help oversee elements of internal and external marketing for UAMS. Prior to joining UAMS, Leidermann’s career included four years at Alltel Corp. where she served as a communications manager for the company’s information services business. While at a St. Louis public relations firm in the 1980s, Leidermann’s clients included the St. Louis Zoo and the Sally Jessy Raphael television talk show.


 


Cody joined UAMS in 2000 as a point of service coordinator in the neurosurgery clinic. In 2001, she joined the newly created Office of Communications and Marketing, and later became business manager, where she was responsible for administrative and financial operations of a department that has grown from 15 employees to 55. The department now encompasses the communications and marketing employees, Creative Services and the UAMS Fitness Center.


 


Cody, a native of Benton, earned her Master of Business Administration degree in 2002 from the University of Arkansas at Little Rock. Prior to joining UAMS, she worked four years in admissions for North Arkansas Regional Medical Center in Harrison.


 


UAMS is the state’s only comprehensive academic health center, with five colleges, a graduate school, a medical center, six centers of excellence and a statewide network of regional centers. UAMS has about 2,430 students and 715 medical residents. It is one of the state’s largest public employers with about 9,400 employees, including nearly 1,000 physicians who provide medical care to patients at UAMS, Arkansas Children’s Hospital, the VA Medical Center and UAMS’ Area Health Education Centers throughout the state. UAMS and its affiliates have an economic impact in Arkansas of $5 billion a year. For more information, visit www.uams.edu.