Brenda Scisson Named Executive Director of UAMS Winthrop P. Rockefeller Cancer Institute Foundation

By Susan Van Dusen

LITTLE ROCK – Brenda Scisson has joined the University of Arkansas for Medical Sciences (UAMS) as executive director of the UAMS Winthrop P. Rockefeller Cancer Institute Foundation Fund, where she will oversee all fundraising activities for the institute.

Previously, Scisson was employed by Stone Ward Advertising Firm in Little Rock. She joined Stone Ward in 2002 as director of public relations, and assumed the position of public relations counselor in 2007.

Prior to her position at Stone Ward, Scission spent almost three years as senior vice president and director of marketing and public relations at Metropolitan National Bank.

From 1977-1999, Scisson was employed by the Little Rock advertising firm Cranford Johnson Robinson Woods. She was the first woman in the agency’s history to be elected executive vice president and a member of the firm’s executive committee. As a partner in the agency, she served on its board of directors and provided public relations counsel to numerous agency clients.

Her honors include the 1995 Aluminum Award for lifetime service from the Arkansas Chapter of the Public Relations Society of America, the 1996 Communicator of the Year Award by the Arkansas Chapter of the International Association of Business Communicators, the 2001 Bank Marketing Professional of the Year by the Arkansas Bankers Association, and a Paul Harris Fellow by Rotary International.

She has been named to “Top 100 Women in Arkansas” for three years by Arkansas Business and is serving her 14th year as a member of the War Memorial Stadium Commission.  

UAMS is the state’s only comprehensive academic health center, with colleges of Medicine, Nursing, Pharmacy, Health Related Professions and Public Health; a graduate school; a hospital; a statewide network of regional centers; and seven institutes: the Winthrop P. Rockefeller Cancer Institute, the Jackson T. Stephens Spine & Neurosciences Institute, the Myeloma Institute for Research and Therapy, the Harvey & Bernice Jones Eye Institute, the Psychiatric Research Institute, the Donald W. Reynolds Institute on Aging and the Translational Research Institute. Named best Little Rock metropolitan area hospital by U.S. News & World Report, it is the only adult Level 1 trauma center in the state. UAMS has 2,836 students and 761 medical residents. It is the state’s largest public employer with more than 10,000 employees, including nearly 1,150 physicians who provide medical care to patients at UAMS, Arkansas Children’s Hospital, the VA Medical Center and UAMS’ Area Health Education Centers throughout the state. Visit www.uams.edu or uamshealth.com.