Keith Whitworth Joins UAMS as Director of Marketing

By Nate Hinkel

He will direct all UAMS marketing and advertising services to support strategic initiatives across education, research and clinical areas.

Whitworth was previously marketing manager for SoutheastHEALTH, a health system headquartered in Cape Girardeau, Mo., where he managed marketing, advertising and creative and production services. He has a bachelor’s degree in mass communications from Southeast Missouri State University and an MBA with an emphasis in health management from William Woods University. Whitworth has a wide range of marketing and advertising experience including video and television commercial production, media buying and implementing marketing projects for strategic initiatives.

UAMS is the state’s only health sciences university, with colleges of Medicine, Nursing, Pharmacy, Health Professions and Public Health; a graduate school; hospital; northwest Arkansas regional campus; statewide network of regional centers; and six institutes: the Winthrop P. Rockefeller Cancer Institute, Jackson T. Stephens Spine & Neurosciences Institute, Harvey & Bernice Jones Eye Institute, Psychiatric Research Institute, Donald W. Reynolds Institute on Aging and Translational Research Institute. It is the only adult Level 1 trauma center in the state. UAMS has 2,727 students, 822 medical residents and five dental residents. It is the state’s largest public employer with more than 10,000 employees, including 1,200 physicians who provide care to patients at UAMS, its regional campuses throughout the state, Arkansas Children’s Hospital, the VA Medical Center and Baptist Health. Visit or Find us on FacebookTwitterYouTube or Instagram.